Science journalist Melissa Hogenboom goes on a three month-long, intensive, mind-altering course in this quirky science documentary for for BBC World and BBC Reel. Pomona Pictures covered the production in Sicily, edit, branding and graphics.
To highlight the key concept of neuroplasticity we chose a liquid ceramics style featuring work by local artist, Francesca Borgia.
Short form versions can be found here
https://www.bbc.com/reel/playlist/brain-hacks
https://www.bbc.com/reel/playlist/brain-hacks
BBC World version here
https://www.bbc.co.uk/programmes/m001qr3k
https://www.bbc.co.uk/programmes/m001qr3k
and a lovely write up of the production process here
https://sjawards.aaas.org/news/behind-scenes-how-i-rewired-my-brain-six-weeks
https://sjawards.aaas.org/news/behind-scenes-how-i-rewired-my-brain-six-weeks
